What IS the Inner Circle marketing & mentoring program for salons & spas? 1) It starts with the world-famous Essential Salon Owner’s Marketing Toolkit. You get the Toolkit delivered by courier to your door, packed with literally hundreds of proven direct response marketing templates for all kinds of promotions in all kinds of media – SMS messages, mailbox flyers, how to sell memberships, newspaper ads, in-salon promotions, client letters, and much more. And they’re on CD too, simply find the flyer or ad or letter you need, make simple changes on your own computer, and print! So you never need to sit in front of a blank computer screen again! 2) Personal, one-on-one coaching – so you’re never alone! You don’t just get the Toolkit and have to fend for yourself. You get your own coach – every week for the first 8 weeks, to get you started making more money fast – then every month. All our coaches are current owners of successful salons & spas in their own right. Got a question on any aspect of marketing, sales, even managing staff? You’ll get help from successful people in your industry! 3) Facebook is the meeting place for our Inner Circle members, from all over the world. Our Inner Circle members get to network, pick each other’s brains, ask questions, get answers and solutions to any challenges, via the exclusive Members Only discussion forum on Facebook. Ask a question or share your success here and you’ll be safe in the knowledge only other Inner Circle member salons sharing with you. 4) The members only ‘sealed section’ website – you get password access to download NEW templates, strategies, tips and techniques we upload here regularly and frequently. For example, six weeks before major events like Mothers Day, Valentines, Day or Christmas, you get brand new advertising and marketing templates you can quickly and easily download and modify to suit your own salon – insantly! 5) FREE online training webinars – here’s where you get to sit in the comfort of your own home or office, watch and listen in with lots of other members as we show you, live on your screen, exactly how to use the tools and techniques in your marketing system. You’ll be able to ask questions and get answers right there and then from our expert salon owner presenters. PLUS you can log into the Members Only sealed section later and watch the whole whole webinar recording again, and download the actual examples you see being demonstrated on your screen. 6) Email support – got an ad, a flyer, a letter or an ins-salon promotion you’re just not sure about? Easy – just send it in to one of our offices in Australia, New Zealand, Canada or the USA and we’ll run it by our salon marketing experts and give you a written assessment of the ad, flyer or any other marketing piece, with suggestions on how to improve it to get a better response. So you know you’re putting out the best possible marketing material for your salon. …and that’s just a partial list of what’s in the Inner Circle marketing & mentoring program – the world’s first, original and still by far the most comprehensive marketing system, written, developed and continuously refined – ONLY for salons and spas.   Read On to Discover the SECRET Information that the Most Successful Hair Salons, Beauty Salons and Spas are Using ... That You Don't Know!   Dear salon owner, You're probably come to this page because you're frustrated. And no wonder! Most salon owners get into business because owning a business seems like it's going to offer freedom - plus they have a passion for helping people, they love the industry, and they know that they can offer truly outstanding services to clients. Does this sound like you? The trouble is, the 'freedom' part of owning a salon never seems to happen In fact, you seem to be the one getting in to the salon first in the morning, leaving last at night, never taking holidays... and sometimes you're earning LESS than your staff! Plus, it can be a nightmare trying to get clients in the door and spending their money with you. You've got all your time, energy and sanity invested in your salon or spa, but the truth is, no matter how amazing you and your staff are, or how delighted your clients are, it's becoming more and more difficult to make a decent profit in the hair and beauty industry. So what is it that makes some salons so successful?. ...when you know that you're as good - or better - than them at hairdressing or beauty therapy? The truly successful salon owners know something you don't. But they certainly aren't any smarter than you, they didn't start out with any more money than you've got, most of them used to be in the exact same position you're in right now. So, what do they know that you don't? This exclusive report will detail exactly what they're doing differently to you, and how you too can improve your salon profits and personal income (not to mention stress levels!) by implementing one or two simple but powerful join-the-dots strategies. Ask yourself these 4 questions...   Do you feel trapped by your salon?   Are your stress levels through the roof?   Are you earning LESS than you deserve as the owner of a business?   Are you worried that clients are cutting back on services, buying products from the supermarket, and DIY at home? Y / N   Y / N   Y / N   Y / N   If you answered 'yes' to one or more of these questions, you need to invest 10 minutes of your time to read this report, and arm yourself with the strategies and tools to not only survive in the hair and beauty industry, but PROSPER!   Guess what... If you said 'Yes! That's me!' to any of the questions above,   You're Not Alone In fact, I used to feel exactly the same. And so do thousands and thousands of salon and spa owners all over the world. I know that, because I talk with them all the time, and they all say the same things. You're about to discover the BIG SECRET that's helping literally hundreds of smart salon owners around the world get new customers fast...and double, treble or even quadruple sales to their existing clients... "I did what you said and made an extra $10,000 in just two weeks!" "Hi Greg, just wanted to write and say thank you. At the Sydney conference I went up to you and asked if I need to make $10,000 in the next 2 weeks how do I do it and you instantly said memberships. Well it took me a week and a half to send them out and tweak it to suit my business and sent the letter to only to 330 clients, and by the end of the week we had made $10,000. It's only been 3 and a half weeks since I got your strategies and the business has paid all its outstanding creditors, we can now start from a clean slate which is such a relief. Plus, in the last 4 weeks we have EASILY doubled our retail sales thanks to your in-salon sales strategies! Can't thank you guys enough."   Sandy Mott, Lunatic Fringe, Queensland     "Don't be scared!" says salon owner Sandy Mott. Watch this video to discover how Sandy increased her sales by $110,000 in just 10 months. Yes, you too can get results like this. Get the exact same promotions that Sandy used,and try them obligation-free for 90 days!   Keep reading... Get Started NOW Click Here to Apply for a 90 Day Test Drive of the Inner Circle System... and PROVE it can double your salon sales! But before I share these life-changing sales and marketing secrets with you, you're probably thinking "Who is this guy, and why should I take the time to listen to him?" Great question. Let me explain... I'm Greg Milner, the co-founder and CEO of the world's #1 salon marketing & sales go-to-for-help company Worldwide Salon Marketing. I love helping salon owners make more money. I do this in four ways:

1) I'm regularly featured as a 'salon marketing expert' in many industry magazines that you may have in your salon - including Professional Beauty, Beauty Biz, Hair Biz, Australian Hairdressers Journal, and Instyle Magazine.

I know how much risk, time, and work you put in...

As a business owner myself, I know how much risk, work and personal time you put in - and you DESERVE success and happiness in return. Which is why I've put together a simple but powerful 'Salon Marketing Made Easy' system that you can follow.

• You've handed over your credit card for expensive advertising, you've waited anxiously for the paper to come out...the days tick by agonizingly slowly, don't they?...finally it comes out, and...and...you're deafened by the sound of silence coming from your phone!
   
• You've spent money...BIG money... on your Yellow Pages advertising, only to find that your ad looks lovely, full of color fancy graphics, just like the Yellow Pages rep said it should be...and it's money down the toilet! (Hint: Yellow Pages and Newspaper ad reps know nothing about advertising that sells. With the tools you'll receive as a Member, you will!)
   
• You've sent flyers out to hundreds, maybe thousands of mailboxes in your area, and the response has been miserable... (You'll discover a simple technique that guarantees every single one of your mailbox fliers will at least get looked at - not thrown away with the rest of the junk mail!)
   
• You know you should be doing a newsletter to your clients, but you sit down at the computer and your mind just goes blank...('Oh, what the hell do I write...') (With my ads, fliers and sales letters you'll also find templated newsletters you can simply copy and complete with your own stories and specials.)
   
• You get new clients, you try your hardest to get them to re-book, but they don't, and...and...they disappear, never to be seen again... (But not any more with these easy-to-copy sales letters that get up to 75% of your walk-ins re-booking again!)
   
• You suddenly realize you haven't seen Mrs So-and-so for months and months...in fact, there are LOTS of Mrs So-and-so's, and you have no idea why they haven't returned...(With these special tools you'll find a complete series of proven letters that get as many as 60% of your 'lost' clients back for more.)
   
• You can sell product and treatments to your clients, sure, but your staff...they just don't get it...don't get that even a few more dollars in sales per client visit is worth an absolute fortune to the business in a year... (use these innovative done-for-you scripts with your staff, ban the word 'selling' from your salon, and get even the most reluctant staff promoting product with ease!)
   
• You KNOW you'd like to upgrade your salon or spa, you KNOW you'd like to bring in the latest treatments, that new, modern bit of technology or machinery...and yet...and yet...you're scared to commit yourself to that BIG LEAP...(But with these tools, ads, fliers and sales letters you'll soon find yourself with too many clients... you'll have to turn them away or hire more staff!)

The big problem that 99% of salon owners face...

One of the BIGGEST problems that salon owners face is that they don't understand which marketing strategies are a waste of money, which strategies will work, and WHY they work.

And it's no wonder you get confused and frustrated, because most of the advertising 'experts' out there know very little about creating offers that get salon clients to pick up the phone and book an appointment.

Most ad reps and graphic designers try to tell you that 'pretty' advertising works, that you need to do some 'branding'. They say stuff like

"You've got to get your salon name out there"

and

"You need to attract readers with some gorgeous images"

I say 'baloney'. All they're trying to do is sell you extra advertising space, more colour, bigger ads, extra printing... they aren't concerned at all with the results you get. Their only job is to ensure you spend more and more money on marketing and advertising.

If you aren't able to directly measure how many clients that piece of marketing brought you, it's money down the toilet.

"The newspaper rep wouldn't do it my way... they reluctantly agreed and I took 51 bookings at $99 for over $5,000 in New Sales"

 

"I called you for help on Friday with an ad I was having trouble with - they wouldn't do it my way! You gave me the confidence to go back to them and say do it my way or I'm pulling the ad. Needless to say they reluctantly agreed.

Well, my phone hasn't stopped! I have 51 bookings at $99 (that's $4158) with another 9 to return calls, and another 17 messages this morning on messagebank. That is an amazing return on a $500 ad!

Recession? Bah humbug!"

Marnie Kallmeyer, Beauty Image, Wembly WA

 

Like to get 51 bookings from one ad? YOU CAN.
TEST DRIVE the Inner Circle salon marketing & mentoring system and get access to all the proven-to-work ads for a full 90 days! Click here to apply

What you REALLY need is a revolution in marketing for small businesses - and it's called
 

Emotional Direct Response Marketing

Write that down if you need to, because it's going to change your life and your income forever.

Emotional direct response marketing is exactly that - emotion driven strategies and promotions that get clients to respond to you immediately (by picking up the phone or walking in) so you can measure the response.

Imagine that!

When I discovered this style of marketing it all became so obvious...marketing for small business had nothing to do with 'branding' or 'image' or lovely 'graphics', or even customer service...that's what happens after your marketing's worked and brought the customer in.

The most successful salons understand that
great marketing has nothing to do with images or discounting...

It has everything to do with:

• Getting the attention of your customers - being prepared to stand out and be BOLD! (Hint: the name of your business is NOT what gets the attention of your customers! How about a headline that says "The New Skin Treatment That Makes Even a Plain Girl Beautiful"!)
   
• Making them an outrageous offer - and that does NOT mean discounting - in fact, it has a lot to do with raising your prices! (as an Inner Circle member, you'll discover how to create an offer like "$237 Worth of Gorgeous Hair Services for Only $99!" - without it actually costing you anything extra!)
   
• Taking away their risk of buying from you... (Here, you'll discover the simple strategy that can double response to your advertising - and the strange thing is, you no doubt already do this, and probably keep it a secret!)
   
• Writing ads and flyers that compel your clients and prospective clients to pick up the phone NOW! (In these sales letters, ads, and fliers, you won't actually have to write the copy yourself, it's already done for you.)

"I've now realised the discounting I used to do was wrong..."

"We have been able to embrace your 'packaging of services' strategies. Thanks to this we have seen our sales go up dramatically, in Jan and Feb this year our average client spend went from $126 (same months last year) to $153 this year. That's a $27 increase per client, and that's without a price rise. This change is purely from the packaging of services we did for Valentines Day etc using your done-for-you templates.

This increase in average client spend means about an extra $11,000 - $12,000 per month for Blush Day Spa.

I've now realised that the discounting I used to do is WRONG.

I have worked with other marketing companies and my day spa has never before experienced sales increases like this! I would conservatively contribute an extra $250,000 in sales in the next 12 months to these experts."

Michael Curtis, Blush Day Spa, Perth Western Australia

 

Want to STOP discounting and make more money? You too can create irresistable non-discounting offers when you join the Inner Circle system on 90 Day RISK FREE TEST DRIVE,
click here for more information on the Inner Circle 'Test Drive'

"We've raised our services and brought in over 200 new clients - EXCELLENT!"

"I own a full circle salon with cosmetics, beauty supplies and hair. It's been great!

I have implemented the marketing that you have in the Inner Circle system, we're doing the referral program, $10 off program, thank you cards, birthday cards. We've raised our services form $118 to $190 and we brought in over 200 new clients since July 2008.

Makes me feel great! It's been keeping my girls busy. Excellent!"

Tamara Schultz Snyder owner of Merle Norman, CA - USA

 

Need more clients NOW? Get them in 14 days or less with the same ready-to-use templates that Tamara used in the Inner Circle System. Click here to apply...

Perhaps you can relate to this REAL salon owner story
about the frustration of wasted money...

Feeling stressed and overworked in your salon for little reward? No time for family? From Arizona, a story of hope, and success...

As you know, when my husband Tim and I first joined the Inner Circle Membership and received our Essential Salon Owner’s Marketing Toolkit, things were shaky at best.  We had already been in business for a few years and things were not going great even though the American economy was then booming.

I was working a full time job in the health insurance industry and part time at Body Solutions.  Tim was at Body Solutions full time and then some.  We had no time to spend with each other and no time to spend with our 2 small children.

We truly were on the verge of bankruptcy and closing our doors was only a few months away.   With no money but lots and lots of determination we gave you a try and never looked back.  We used a credit card to join the program, and we were off and running.  Skeptical at first and worried that we had just spent our last nickle on a losing proposition, we worked that kit and invoked every last strategy.  We were consistent and I’m here to say now that it paid off in spades!

Amazing turnaround

Our now 1800 square foot salon runs like a well oiled machine!  It nets 7 figures a year now and last year we saw over 20,000 visits.  We employ 19 staff members and are proud to continue to grow and offer jobs to our community in an economy where small business here in America are downsizing and/or closing their doors.  Some say the US has the worst economy since the Great Depression, yet we have been able to continue to grow.

More family time

But the most important piece of this new found freedom is not only financial freedom but the freedom to live life to the fullest.  I know, I know, it sounds cliche but it’s true!  Tim and I get to spend every day with our kids.  We drive them to school in the mornings and are home at 3pm when they return.  Weekends are always spent together (in the past Tim and I had to work on Saturdays as well).  We did 4 family vacations this year!  In October we spent a week in Disney World, Florida- the happiest place on earth.  We spend the summers at our beach house on the Sea of Cortez in Mexico.  As I write this note to you, we are packing for a Christmas vacation to New York City where we’ll see the Christmas tree in Rockefeller Center and see the famous Rockettes live at Radio City!

As a Mom, there is nothing better than being able to spend quality time with your children.  Especially while they are still small and want you around.  Today my two loves are Olivia (10) and Griffin (8).    I cherish this time I have with them and so does Tim.  Last month I was able to volunteer as chaperon on the school field trip to the zoo.  I spend Fridays in my sons classroom donating my time to help the teachers and be with the kids.

Life before was hectic and I was always on the go.  Needing to be at my old full time job or running the desk at the Salon or doing treatments.  Now with a marketing plan in place and a well trained manager in the office, I can have it all…money, time and fun with my family!  It sounds like a fairytale.  It sounds like the American dream.  It is!!!  I have always been a hard worker but I have You and Worldwide Salon Marketing to thank for giving me the “know how”.  These marketing strategies would have never come to me naturally.  But I can sure do what works and rock it!!

Today, I spend very little time in the Salon but that’s not to say that I don’t carefully plan my marketing and watch my numbers from afar.  I have daily goals, monthly goals and of course yearly goals.  So when people give up or say they can’t, I say hogwash.  If it is to be, then it’s up to me!

Sincerely, Kanna Reilly.

 

And just a note - since writing this email Tim and Kanna have increased their business from $7,000 a month to over $70,000 a month in sales - that's a whopping 1000% increase in business all thanks to Emotional Direct Response Marketing.

"My Staff Are Now Pleading With Me

To Slow Down!"

"I joined the Inner Circle program and got my marketing Toolkit in July of 2010.

It is a lot to absorb especially just starting out as a business owner, but then again you can only eat a elephant one bite at a time. The Toolkit has helped me tremendously, and having the coach is great! I have implemented the 99 dollar added value promo in a local magazine, and have since received 10 new clients. That's a client per day since it went out and people are still inquiring asking if there are any packages left! :).

The kicker is that I am going to put out a winter package soon and one of my staff said 'don't you think you should slow down?' HA! So I made her a deal and said 'sure you can pay the bills and I will slow down!' Also I have in the salon for clients to pre-book their next 3 appointments and they can enter to win 100 dollars worth of hair services. And lastly the queen of referral program works beautifully. I believe in no time I will be putting down the tools and the only tool I will need is the Toolkit!

Greg, thank you for your knowledge".

Robert Amado
Amado Salon
Kleinburg ontario

Want to STOP discounting and make more money? You too can create irresistable non-discounting offers when you join the Inner Circle system on 90 Day RISK FREE TEST DRIVE,
click here for more information on the Inner Circle 'Test Drive'

The ONE Marketing Strategy That Will TRIPLE
The Response of Any Marketing Piece

It's a mystery to me why so many salon owners (even some Inner Circle members, who should know better) just do NOT get one of the simplest, easy-to-implement salon & spa marketing strategies I have ever taught.

Well, from Jemima Richards of Sync Detoxify Nourish Regenerate provides yet more proof - if any more were needed - that this strategy DOES work, works brilliantly, and all you have to do is implement it.

Says Jemima:

"Had to just let you know that we have been laughing a lot around here because I am an idiot! The reason for the laughter is the amount of return we are getting (using your strategy) and how many more bookings we are getting from the 2nd and 3rd letter.

"You always said it, and it's not that I didn't believe you - if only I had been doing this all along!"

What Jemima is talking about is the proven direct mail strategy of a linked series of letters to a list of customers or qualified prospects. Most businesses send one letter, and no matter what response they get, presume the rest are simply not interested, and give up.

It is a fatal marketing mistake. You leave untold amounts of money uncollected, sitting on the table.

Hear this: if you are tempted to do a one-shot mailing and stop there, save your money. They don't even feel the breeze.

As Jemima says - and we have proven over and over and over again - you'll often get a BIGGER response off letters #2 and #3 than you will off the first letter.

It is precisely why the Essential Salon Owner's Marketing Toolkit (included in the Inner Circle system) is FULL of these linked, sequential letters, for a multitude of purposes and events, e.g.,

• The 'Raise the Dead' letters for getting 'lost' clients back.
• The New Client re-booking letters, a series of three.
• The Change of Season letters to existing clients
• ..and a ton of other letters for every imaginable purpose.

"Oh, I couldn't do that, my clients would think I'm pestering them"

No, they won't. Here's the truth: clients leave you because of neglect, not because you're sending them nice letters.

NOTE: you do NOT have to re-invent the wheel, slave over a hot computer, struggle with what to write - it's ALL in the Essential Salon Owner's Marketing Toolkit - and you can test drive the entire system risk free at the bottom of this page by completing the application survey. You will not be asked for any credit card details at this stage.

Get Started NOW
Click Here to Apply for a 90 Day Test Drive
of the Inner Circle System...

and PROVE it can double your salon sales!

"But I don't have the time for marketing"

That's the common cry amongst salon owners.

When I first discovered emotional direct response marketing, it happened that at the time I was dating the owner of a small salon in my home town. This business owner had bought one of those 'generic' marketing packages, full of great 'how-to' information. But there was one problem this salon owner had with it. She said:

"Greg, I don't want to know how to do it.
I don't have time to learn the theory! I don't have the
 writing skills, or the computer skills either....

I just want it done for me!"

Disgruntled Salon Owner, Perth

So I began by re-writing her Yellow Pages ad, making just ONE small change to her old ad. That one small change produced a whopping 30% increase in response immediately!

Then I started writing a series of letters she could send to her clients. Mothers Day letters, Change of Season letters, New Client Letters, letters to get old clients back, Valentines Day letters, Newsletters, and so on...

I created ads for her salon...ads that were nothing like anything she had ever seen before in the beauty business...at first she was nervous, anxious about. What would her friends and colleagues think?

But these ads worked. One particular ad is still running today...and still regularly pulling a two to one return on investment, week after week!

BUT...

she still needed a complete system that would automate all this hard work.

So I began putting together everything I had learned, plus everything I had developed for this salon owner...then began writing and adding more and more sales letters, ads, flyers and so on.

Then I brought in some outside help. I found one of the best sales people I know, Jill Groves, and asked her to put together a Manual, a salon-specific sales manual so staff could sell treatments and products without them even realizing they were doing it!
 

"My phone has been ringing like crazy!"

 

"Hi Greg, I love the Toolkit. Right now I am doing a coupon in one of San Diego’s publications for a Free Aveda Facial. My phone has been ringing like crazy and many of the clients upgrade the treatment for a fee.”

Miranda Dreyer
Spa Urban Retreat, San Diego, CA

Want to STOP discounting and make more money? You too can create irresistable non-discounting offers when you join the Inner Circle system on 90 Day RISK FREE TEST DRIVE,
click here for more information on the Inner Circle 'Test Drive'

You shouldn't use ANY marketing
 that hasn't been proven to work

Since I first wrote that marketing material for a salon owner, over 4000 hair and beauty salons have successfully used the promotions I created.

The original Essential Salon Owners Marketing Toolkit I wrote has been improved with over 200 NEW ads, flyers, sales letters, scripts, vouchers and promotions (each one has been proven to work by REAL salon owners.)

You should never risk your time and money on strategies that haven't been used in the real world, to bring in real clients for real salon owners.

You've probably looked at other websites for salon marketing companies.None of them comes anywhere close to having the same amount of REAL stories and reviews that this one has. I'm not trying to brag - I'm incredibly proud of our thousands of salon owner members.

Our Worldwide Salon Marketing Inner Circle members are always delighted to share their results and their specific promotions... not only with me but with the hundreds of other Inner Circle members all over the world.

Isn't it time you got your hands on the same strategies and promotions that these salon owners are using...

...and test drive them in your salon to PROVE that they will work for you?

Keep reading to find out how you can get the entire Inner Circle membership, including the Toolkit, on a full 90 Day Tria ...

Finally, after more than 12 months, I had a system, a purpose-built 'business-in-a-box' marketing system designed and written just for hair salon, beauty salon and spa owners...

We ask real salon owners just like you...
 

What impact has the Inner Circle system had on your life? 

Watch this video to hear 9 different hair and beauty salon owners - from sole operators to award-winning day spas - explain to you the situation they used to be in, and how the system has changed their income and their lifestyle...

Get started NOW and apply for an incredible 90 Day Test Drive of the entire Inner Circle Marketing & Mentoring System for Salon Owners, go to the bottom of the page NOW and fill out the application survey.
 

If you want to know more about exactly what's in the Inner Circle System, keep reading...

Inner Circle Membership Is...
 

There's no secret or mystery to making money in business. It's a formula. But, like all formulas, if you don't follow it properly it won't work. That's why we've made it incredibly easy for you to follow the simple but powerful Inner Circle system...

STEP ONE Marketing Manual = Easy Clients and Profits, When You Want Them
		Get a steady stream of new clients, and hugely increase your client spend with hundreds of ready-to use templates on CD and strategy plans. Proven-to-work Newspaper Ads, Yellow Pages, Mailbox Flyers, Salon Posters, SMS and so much more. This 'Salon Marketing Made Easy' manual and templates CD contains marketing material that's created in Microsoft Word, ready for you to simply type your salon name and hit 'print'. This is just a taste of the tested-and-proven strategies you'll find in the manual - just ONE of the hundreds of ads is worth more to you than the cost of the entire system: The Newspaper Ad that Pulled 30 New Clients The Laser Clinic Ad that made $25,000 in sales The Newspaper Ad with a total revenue of $27,000 The Membership Letter that Made $62,000 in a matter of weeks The Yellow Pages Ad Worth $100,000 Extra Business in 1 Year The Certificate You Can Use to Get 98 New Clients in 12 Hours The Mothers Day Postcard that Made $4929 The Christmas Flyer that Pulled $11,800 The Value-Ad Flyer that Brought 60 New Clients for a New Salon The 'New Stylist' Campaign That Brought in 84 Bookings PLUS letters, flyers, ads, brochures and other templates for all the most important marketing campaigns: Mothers Day Christmas New Mover Sales Letter New Client series of letters Lost client series of letters Change of Season Business of the Week Joint Promotions Yellow Pages Newspaper Ads Mailbox Flyers Valentines Day New Salon promotions New Stylist or New Therapist promotions Back to School and so much more...
STEP TWO Sales Manual = Double Your Product Sales Overnight
		If you want zero-cost strategies that can literally double your product sales overnight, you'll love the Selling Like Crazy manual by sales extraordinaire Jill Groves. Get all your staff - even the ones who think 'selling' is a dirty word - selling like crazy using these fun scripts and tactics. I hope you've got a lot of product in stock because it's going to fly out the door in no time! Just a few of the chapters in this manual include:   Staff training Made Easy - Create the 'wow' factor with these successful scripts that guarantee maximum sales from every client   Up-selling On the Phone - the little-known but oh-so-simple way to ask your clients for more when they call, PLUS how to use your answering machine to make sales for you!   Queen of Referrals - the immensely popular referral system new to the beauty and hair industry, turn this powerhouse system on every time you want high quality new clients in the salon   Staff Incentives - tested and proven staff incentive plans that have been tested and developed by salons around the world   Walk-Ins - the quick and easy way to STOP walk-ins simply walking back out again, and turn them into enthusiastic, profitable long-term clients   "We have tripled our product sales in 12 months, from $9,667 to $31,847! "Just working with every individual client, using Jill's selling like crazy techniques to recommend products has made all the difference. And there were no issues, it wasn't difficult at all! It just goes to show apply a lot of action and amazing things will happen" shares Inner Circle member Ann Stone of Galleria Hairdressing in Port Macquarie
STEP THREE Coaching = Amazing Support and Motivation
		We hold your hand at every step of the way - you're never on your own. As a privileged Inner Circle member, you're entitled to receive a 30 minute phone coaching call every week for the first 8 weeks, then once every month on the phone, where you will get all the guidance you need to reach your goals. Why is coaching incredibly valuable? We help you plan the steps you need to take to reach your goals We analyse your results and help you increase profits We give you great motivation for your 'down' times, we know that these can be the most important times that a coach can get you back on track We share NEW marketing and sales strategies with you, and assist you with the templates in the manuals We critique your marketing so you aren't wasting money We help you to 'step back' and take a better look at your business "My salon plodded along for years with no money- since my first coaching call I've taken $25,000 and we haven't actually marketed to all of our clients yet so I'm looking forward to some pretty exciting news" Karen Golden, Ladyworks, Victoria - Australia
STEP FOUR Proven Strategies = No Thinking Required
		Get MAXIMUM results with minimum stress - every strategy you receive has been proven to work by other salon owners, so you NEVER waste $$$ Throw away your calendar - every month you'll receive an email with ready-to-use promotions - we help you stay on track with your marketing so you don't miss any money-making opportunity Join a worldwide group of positive, smart salon owners - you'll get instant access to cutting-edge strategies that work from this caring community, ready for you to easily download from the exclusive 'membership website'   "I had no idea how much help I would receive by joining the Inner Circle. I knew it was the right step and appropriate for me but I've just been so blown away by the support. Everyone's so responsive and helpful- it's like you're my business gods! I don't believe I shall ever have a problem again. Again, thanks so much." says Inner Circle member Lesley Morgan-Wesson, Owner of LADY AT BAY Beauty Salon, Neutral Bay
STEP FIVE Network & Support = You're Never On Your Own
		Our Inner Circle members love working with other like-minded salon owners and business experts. Every single month you'll receive:   Monthly 'Ask the Expert' Group Coaching Calls, listen in and ask questions of other successful members and experts, also recorded so you can listen in even if you can't make the call time Monthly newsletters delivered to your door, full of stories, articles, and salon marketing examples CD of the Month, delivered to you so you can hear what others are doing with great success! Many members like to listen to these in their car when they have the time... because the salon and home are so busy Access to the 'sealed section' of the membership Website, this site is available only to Inner Circle members, and contains hundreds of marketing and sales campaigns we simply couldn't find in the manuals, all searchable and updated regularly with new material

There's a few extras that are included in the Inner Circle system, that I know you'll love:

FREE Staff Finder Service, valued at $297

FREE Online Salon Web-page, valued at $497

FREE Critique Certificates, valued at $800

FREE Fast-start CD and DVD Tutorials, valued at $1270

I've had the entire system valued by an accountant, and all these tools, systems and ongoing support equal

A TOTAL VALUE OF $42,685

(but you don't pay anything near that)

If I came in to your salon to write you hundreds of ads, scripts and systems, I'd charge over $100,000 to do it. BUT because I've been able to template everything so that ANY salon owner can very, very simply insert their contact details into these proven ads, I've been able to get the price right down for you.

Imagine... looking through your appointment book for the next 3 weeks and seeing it completely full of high-priced bookings, with a long waiting list of customers desperate to take any appointment that becomes free!

Imagine... Having to double or even triple your product orders to keep up with the demand, because you and your staff are so confidant at promoting product that it's literally flying off the shelf at full price - and your customers wouldn't dare touch supermarket brands!

Imagine... being able to take the time to go away somewhere luxurious on a real holiday for a few weeks - and this time you can actually relax and unwind, because you know the salon's still running smoothly and making great profits while you're away - thanks to the no-fail automated systems you've got in place!

Right now you're probably thinking, okay Greg, sounds good but how do I know it will work for me?

You can test drive the entire Inner Circle System
for 90 days risk-free
and PROVE without doubt it works...
or you don't pay a cent (except $97 shipping)

But there is a catch...

Due to the incredible support we provide to Inner Circle members, we can only take on 30 test drive applicants per month.

You must be quick...

If you're sick and tired of the struggle of making a living, let alone a profit from your salon, and you're ready to join the Inner Circle, first you have to fill out the survey below to see if you're suitable.

You see, we don't take on everybody that applies. You have to prove to me that you're ready to take action, that you're serious and PASSIONATE about achieving success.

The reason that there are so many unsuccessful or mediocre beauty and hair salons is because there are so many salon owners who claim to want success, but aren't willing to do anything to achieve it. These people will always be unsuccessful and happy.

People who are ready to take action are the ones who achieve their dreams.

Are you ready?
 

To apply for your 90 Day Test Drive,
fill out the simple survey below

Click Here To Do It Now! 

"We've won 2nd place in the salons "Top 5 Hot List" since joining with you guys!"

 

Your system really helped our salon get Voted into winning 2nd Place by The Philadelphia Hot List. My salon is located 15 miles outside Philadelphia and we beat the bigger posh salons. Learning how to create deals, offers and packages from you was the best money I've ever spent. The staff loves to come up with ideas and the know why we do it. Our Guests love it. All those people on the fence need to jump in and learn. Glam is doing great while all the other salons are complaining. In fact our latest referral contest "win an iPad" started 2 weeks ago and has already pulled in 15 new guests. Thanks for making marketing fun and not tedious.

I'll keep in touch!

Jeffrey Herbetko
Owner/Redken Artist
Glam Hair Studio
(Voted as one of the top 5 Hair Salons by the Philly Hot List 2010)

 

Want to STOP discounting and make more money? You too can create irresistable non-discounting offers when you join the Inner Circle system on 90 Day RISK FREE TEST DRIVE,
click here for more information on the Inner Circle 'Test Drive'

How Much??

"Okay Greg, cut the c**p...just tell me how much the Inner Circle Premium membership is if I want to stay on beyond my 90-day Test Drive!"

Fair enough. This is everything you get:

1. Marketing Made Easy manual including hundreds of templates, valued at $6897

2. Selling Like Crazy manual with ready-to-use scripts, valued at $4897

3. Monthly Coaching Calls, valued at $4800

4. CD of the Month, valued at $960

5. Access to the Membership Website, valued at $1000

6. Group Coaching Calls + recordings, valued at $2964

7. Inner Circle newsletter, valued at $240

8. Staff Finder Service, valued at $297

9. Online Salon Web-Page, valued at $497

10. Critique Certificates, valued at $800

11. Fast-start CD and DVD Tutorials, valued at $800

Your Inner Circle Marketing & Mentoring Membership is only $189 per week.

Shipping of the entire Inner Circle system anywhere in the world is $97.

$189 per week is like the cost of a cut and colour or deluxe facial!

(This system is NOT for those who are in hairdressing or beauty therapy for a hobby. This is for serious business people who want to increase the value of their salon, make more money, and enjoy a profitable and stress-free business.)

PLUS - I back it with my IRON CLAD GUARANTEE:

I'll put my money where my mouth is. I invite you to use the entire System, including one-on-one coaching as well as membership level access to our website, for the next 90-days. If at any time within these 90 days you are not 100% convinced that my methods will more than double your salon sales, and keep a constant stream of "ready to buy" clients in your door, then simply send it back in re-saleable condition and it's cost you nothing more than shipping.

(Try getting a Business Coach to give you that sort of guarantee!)

Now, let's look at some value here...

Take the example of Sonya Moore's testimonial ...

"75% Response...!"

 

"Just using the series of New Client letters we get a re-booking rate of 75% - that is just unheard of. And when you think that each regular client is worth maybe $2,000 a year or more...these marketing tools are GOLD for us...."

Sonya Moore, The Beauty Bar, Frankston South, Victoria

Let's say that Sonya ONLY sent the New Client Letters to 16 new clients. (And of course, she would be very, very silly to do that, wouldn't she, if they're working so darned well!)

At a re-booking rate of 75%, that's TWELVE first-time clients who have decided to keep coming back for more.

Even if each of these 12 new clients ONLY EVER re-booked for treatments worth $50 a piece, that's $600 in sales Sonya never would have made!

Heck, imagine if just that series of sales letters helped you to gain...oh, let's say just FIVE new, regular clients every month. And each new client was worth just $500 to you over a full year.

Mmmm... 5 X 12 months = 60 new clients in a year.
60 new clients @ $500 = $30,000!!! in a full year!

Frequently Asked Questions

Q: "What kind of salon or spa should join the Inner Circle Premium Membership Program?"

A: If you are already rich beyond your wildest dreams, have neither the desire nor use for any more money, have more time on your hands than you know what to do with, then the Inner Circle is not for you. If, however, you want more profits in your bank account, want that luxury car, want to able to take time off with your family when it suits you - not your business, or your staff - then the Inner Circle will help you get that. And of course, if you qualify for the RISK FREE 90-day Test Drive, you'll begin to see results immediately.

Q: "If I join, will I get obscenely rich overnight?"

A: No. But you will be able to put more money in your bank account in 7 days OR LESS. There are tools in the System that you can implement literally right away, and see them make money for you. Other tools, such as the direct mail letters, flyers etc, might take you a few days to get out. And like any system, the tools have to be used to be effective. It won't suddenly leap off your bookshelf of its own accord and gang-tackle prospects as they walk by your shop, dragging them through the door and pillaging their wallets for you. You will only need to implement a tiny fraction of the tools in the System to begin seeing results immediately.

Q: "How much work will I have to do to make it work for me?"

A: How long is a piece of string? ANY tool in the System will instantly make you more money. What you won't have to do any more is write your own letters, flyers or ads. They're all done for you. If you qualify for the 90-day Test Drive, you'll be able to simply insert the Templates CD that comes with the System, insert your name and salon details, and click 'print' - BINGO, your first mailing is done for you!

Q: "What if I join for the 90-day Test Drive and decide I don't want it?"

A: Simple... from the day you receive it (the physical components of the System will be delivered to your door in a big box), you have 90 days in which to test drive the Inner Circle membership and the full Marketing & Sales Training Kit. Any time up to 90 days you decide it's not for you, send it back and you won't be charged anything. If you don't send it back to us within the 90-day period, we'll assume that you are delighted with the system, and continue billing you the $189 subscription cost..

Q: "What are my on-going commitments?"

A: If you stay on as an Inner Circle member after your 90-day Test Drive, you pay just $189 per week.

There is a minimum of of 12 months, after which time you can either continue, or tell us "Stop! I've made too much money, don't give me any more!" CAUTION: Once you resign from the program, you can never re-join.

Q:"My customers are different, my area is a poor one, will it work for me here?"

A: Yes. In fact, Members around the world report that it actually works better in poorer areas. These sales letters, flyers and ads, as well as the brilliant in-salon sales training program, has been proven to work in ALL areas, under ALL circumstances.

Q:"What about support, do I get any?"

A: Of course. As part of your Inner Circle Membership, you get LIVE one-on-one coaching sessions, on the phone every month. You can use these sessions to discuss any marketing or sales issue. Plus, prior to the call, you can and should email in any marketing material you wish to discuss during the call.

How to Get Your
90-day Risk Free 'Test Drive'

(First of all - if you haven't yet watched this video, do it now...)

What should salon owners interested in the 90 Day Risk Free Test Drive of the Inner Circle system know before they complete the survey?

Watch this video to hear 9 different hair and beauty salon owners - from sole operators to award-winning day spas - explain to you the situation they used to be in, how the system has changed their income and their lifestyle...

and most importantly what they have to say to salon owners who are thinking about joining the Inner Circle system.

Now follow these 4 simple steps to apply for
Your RISK FREE 90 Day Test Drive of the Inner Circle System

To Apply for a 90 Day Test Drive of Inner Circle Membership, Simply Fill Out This Form

Your information is kept completely confidential, we NEVER share or rent your contact details or private information with other people or companies.

Your Application is Safe!

Filling out this form is simply an application to apply for the Risk Free 90 Day Test Drive. You will not be billed, and dont require a credit card until you have been contacted by us, and have been accepted and give us your approval to continue with the test drive application.

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Okay, now just hit the 'Apply For The 90 Day Test Drive' button and we'll receive your survey electronically.

Give us a few days to assess your application. We will then PHONE you to discuss. This is absolutely NOT a pressure-laden sales call, it's purely to discuss your goals to ensure that the Inner Circle system is right for you AND that you are right for us. As we get over 100 applications each month, we can only take on passionate salon owners who are dedicated to success.

If accepted, you'll be required to pay $97 USD for shipping of the sytem. We use International Couriers DHL, who can send your package to you anywhere in the world.

Dedicated to your salon success,

Greg Milner

CEO Worldwide Salon Marketing Pty Ltd

Suite 2/10 Main St, Osborne Park WA 6017
Phone +61-8-9443 9327
Fax +61-8-9443 9634

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